If you run an online business, then you know how important it is to establish a strong online presence. This is especially the case when it comes to starting a website. And luckily, there are a lot of platforms that make it easy for you to get started. Squarespace has gained popularity over the years…
As we draw closer to the second decade of the 21st Century, one thing is strikingly clear: speed is truly king of the digital world. From desktop to mobile devices, failure to adhere to the ever-decreasing duration of acceptable page load times means failure to remain competitive. As 2018 began, Google made a series of…
Throughout the past several years, mobile internet access has skyrocketed. In fact, it’s projected to become the most common route users take to perform light research and read their favorite websites. While the popularity of mobile websites shouldn’t be a surprise, what is a surprise are the number of sites who still operate underperforming mobile…
From choosing the perfect design layout to refining your content marketing technique, your website is the physical manifestation of your labor of love. So, when its pages load slowly and elements take forever to respond, it’s no surprise that many website owners instantly go into panic mode. In our current digital realm, website speed is…
There’s a catch-22 when it comes to monetizing your website. For many websites, if not most for-profit enterprises, the most efficient way to cash in on your creation is through ad placement. In an effort to maximize ad exposure, which translates to greater profits, the website must be lightening fast. However, this scenario isn’t without…
You’ve uploaded your theme, written your content and maybe tweaked the layout to perfectly reflect your personality and style. Since no website is complete without a least a few appropriate images, you head off to Media Library. Thinking this process will only take a few minutes, you casually locate your image files and press upload.…
For years, content was labeled king of website optimization. As we moved deeper into the 21st Century, there was a significant shift. While content remains king of our digital realm, the queen is none other than performance. While website performance and reliability has always been a consideration for Google and visitors, the requirement for optimum…
Do you remember the early days of the internet? It seems as if it was several lifetimes ago, but in reality, the era of dial-up network connections and extremely slow navigation was only a couple of decades ago. My, how times have changed. As we push into the second decade of the 21st Century, our…
Identifying the root cause of a sluggish website is much easier said than done. With everything from server errors to improperly optimized HTML capable to slow your website, sometimes figuring out the culprit is more frustrating than waiting for pages to load. While the majority of slowdowns are the result of back-end, or internal infrastructure,…
It’s never been easier to build a dynamic, content-rich website. Thanks to builders and hosting providers as WIX website creator, those with no previous coding or design experience can enjoy the rush of owning a vibrant slice of internet real estate. While CMS platforms, such as WordPress and Joomla, have been around for many years,…
Regardless of your target audience, or website purpose, every webmaster shares a universal goal: to create a fast and responsive website. You would think, given the proliferation of our digital lives, website performance and speed wouldn’t be an issue. However, for countless websites, the biggest contributing factor for limited success boils down to website speed.…
You’re likely familiar with the saying, “An image is worth a thousand words.” When it comes to website content, this phrase rings exceptionally true. As internet technology, and network power, increased throughout the past several years, the importance and value of images rose simultaneously. Now, images are considered a pillar in website content and user-engagement…
If you’ve spent any time researching website best practices, then you’ve likely come across the topic of compression. Within the realm of web performance, few topics are as important and valuable as taking a standard file size and reducing it for streamlined performance. While there are many reasons why you should focus on file compression,…
Are you a professional coder? Do you know how to handwrite dynamic and responsive websites? If so, then why are your reading this article? If you’re like the millions of other webmasters who aren’t fluent in programming code, then your website is likely built upon a front-end framework. Essentially, framework is just as it sounds.…
When it comes to determining the root cause of an underperforming website, there’s literally dozens of potential culprits. From a low-quality web host, to unoptimized images, determining the main issue of a slow website isn’t always an easy task. If you’ve performed a variety of optimization techniques, but your website still loads slower than a…